Viable Tradition, Pioneering Achievements.
BUROOJ PROPERTIES BRAND IDENTITY
Burooj Properties is one of the major investors and a fully integrated real estate developer in the UAE. Founded on the world’s best practice project development and management disciplines, enabling it to impact on the built environment to enrich and enhance the quality of life of the communities it serves. Burooj Properties is an innovator and instigator, and their unique position as an arm of one of the most trusted Islamic financial institutions in the world made them in turn one of the most trusted real estate investment houses in the market.
The challenge was to develop a brand identity that is functional, relevant and at the same time represents Burooj Properties’ affiliation with Abu Dhabi Islamic Bank. The successful result was a smart brand identity to portray how Burooj is reaching new heights standing on a solid foundation of deeply rooted values to mark a new era in the real estate development scene.
Burooj Properties currently has assets under management in excess of US $1 billion and has grown to build a diverse portfolio of projects that includes developments in the hospitality, residential, commercial and retail sectors.
Burooi properties Branding
• Brand Guidelines
• Advertising Campaign